Every firm that has to gain comparative advantage with other companies that operate in the same economic environment has to ensure that it uses strategic business management. It is therefore by strategic management that any company be It small or large is able to have a clear picture of what It is supposed to achieve and with what duration of time as stipulated in its plan.
In Any organization there must be a figure of leadership such as The CEO who coordinated all The operations. This particular company CEO has a vision for his company and is supposed to run a firm in the best manner. The company CEO must also put in place the different strategies and mechanisms on how to meet the laid down company’s objectives.
A company CEO who takes part in the strategic plan is usually very happy when the objectives are met and this generally boosts the morale to even continue working hard. Plans are formulated for the various reasons such as coordination and of much importance is to motivate. It is through the guidance of a company’s CEO that a company is able to take up the opportunities that are availed to it by the environments.
It is very evident that any business entity that will use strategic management, it will be a good mechanism as it will ensure that many things that make a business effective are well taken care of from the planning, controlling and staffing just to mention a few. One of the merits is that there is a clear manner in which duties and also responsibilities are supposed to be carried out. A company’s CEO and other board of directors decide on the duties that are assigned to the employees.
The CEO may not be the most educated person in a company but he or she should have a mechanism to ensure that he gets that one way to get things done. The CEO is highly ranked on the hierarchy of authorization and therefore duties and also responsibilities are delegated from this level down to the lowest level on a company.
The company’s CEO must also have that aspect to forecast on the future since that is what planning is all about, planning is all about the best future cause of action which takes place at the present. The CEO also is charged with the duty of being in his right image as far as the discipline towards working for certain goals is achieved.
It is also crucial to note that strategic business management provides a good platform for the right decision making to take place for the general good of the company at hand. Performances evaluation is the only sure way to know that your company as a CEO is headed for greatness.